3 Common Property Selling Mistakes (And How To Avoid Them)
Dealing with property can feel like stepping on mines at times. Because they’re so expensive, everything needs to be planned to a meticulous degree to ensure no mistakes. It can be stressful and time-consuming, and that’s where mistakes start to creep in.
Some mistakes may not be your fault, and others will rest in your hands. If you’re selling, you need to appear as attractive as possible to the buyer, and that’s difficult. After all, you can’t please everyone! That in mind, this article will run through a couple of common property selling mistakes. Make sure you don’t commit any of these and you’ll be on your way to that sale.
Do you even want to sell your home?
It’s the very first thing you should ask yourself before you start the selling process. Once you’re in it, it’s hard to get out. The emotional bond you develop with your home can be unbreakable, and leaving may be harder than you think. This bond can prove costly, as you may instinctively raise the price too high in tandem with your feelings. In reality, the house could be worth a lot less. You may even hate your new house.
To change this feeling, focus on the future. Focus on why you’re moving, and all the excitement that comes with it. It could be a new job, a new relationship or a new baby. Whatever the case, just remember; a house is a commodity, and it’s your commodity to sell.
How much is your property truly worth?
Setting an asking price too high or too low is a fatal error. If there’s a problem with the property that you never noticed, negotiating on that price becomes nearly impossible. You may not have noticed that hole in the corner of the wall, or that draft in the attic. It might be worth asking a few builders to give the property a once over.
If you’re struggling to make a sale with one company, don’t despair. The housing market is a crowded one, and your options are limitless. Shop around! A real estate group may simply state ‘we buy houses’ but it’s true. They can also handle maintenance and then rent the property off. By that point, you won’t have to worry, as you’ll have the sale in your back pocket.
In short, don’t limit your options when selling. Ask around for different quotes and nuggets of advice. Have numerous people check the house itself. They may notice something that you don’t. If you get the correct asking price for it, the house will fly off the hypothetical shelf.
Don’t neglect the marketing!
A house is something people buy, and as such, they’ll want to see it. Just like Amazon products come with a dozen pictures, take snaps of every inch of your home. The best thing about this is, you control what the buyer sees. Take pictures in a good looking light, and get all the best angles. You can tidy up the house to a ridiculous degree and make the product look all the more enticing.
Advertise online too. It’s a big audience out there, so let them know what you have to offer. There are hundreds of different property sites and some are free to display a product on, so do so! You could even use Twitter and Facebook to reach out to your friends. Friends of your friends may be looking to buy soon, and this lets them know you’re available.
Not marketing a house is the same as not marketing any other product. Companies can live and die by their marketing campaigns (or lack thereof) so don’t let this be you.
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